<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/">
<channel>
<title>Self Publishing A Book?  We Can Help!</title>
<link>http://www.selfpublishing.com</link>
<description> The Internet is a virtual self-publishing minefield. Learning the 'basics' of book publishing is a must, whether you are self publishing your first book or printing your 10th book.</description>
<language>en-us</language>
<item>
<title>Ask Ron - July 2005</title>
<link>http://www.publishingbasics.com/newsletter/july2005/askron.html</link>
<description><![CDATA[Should I buy the printing for my first book directly from a printer to save money? As a printer with over 35 years experience, my answer should be an obvious yes. However, my answer is a resounding NO. Let me tell you a story which explains why.]]></description>
<pubDate>Mon, 11 Jul 2005 12:15:38 -0400</pubDate>
</item>
<item>
<title>WBJB - Publishing Basics Radio</title>
<link>http://www.wbjbradio.com/</link>
<description><![CDATA[WBJB Publishing Basics RadioThe first month of the Publishing Basics PodCast was a resounding success. Interviews with POD/Vanity Press/Subsidy Press insiders confirmed many of the past Ask Ron articles on the "pay to be published" industry. If you are considering paying a publisher to publish your book, you should make sure you listen.]]></description>
<pubDate>Mon, 11 Jul 2005 12:23:38 -0400</pubDate>
</item>
<item>
<title>Brian Jud - July 2005</title>
<link>http://www.publishingbasics.com/newsletter/july2005/brianjud.html</link>
<description><![CDATA[Brian Judd  	Mid-Brain MarketingHave you ever had an unexpected idea, or crunched numbers to calculate a budget? If so, you have used right-brained or left-brained thinking. The concept of these two separate modes of thinking can be transferred to book marketing.]]></description>
<pubDate>Mon, 11 Jul 2005 12:41:08 -0400</pubDate>
</item>
<item>
<title>Fern Reiss - July 2005</title>
<link>http://www.publishingbasics.com/newsletter/july2005/fern.html</link>
<description><![CDATA[BEA BlogBook Expo America is the largest book event for the trade held in the U.S. (and second only to the Frankfurt Book Fair internationally.) Nonetheless, not all authors and small publishers are able to make it to Book Expo; indeed, some have never attended. Experiences at Book Expo vary widely. But for the curious, here is one author/independent publisher's experience, culled from my blog. Enjoy.]]></description>
<pubDate>Mon, 11 Jul 2005 12:43:25 -0400</pubDate>
</item>
<item>
<title>Wendy Weiss - July 2005</title>
<link>http://www.publishingbasics.com/newsletter/july2005/weiss.htmlhttp://www.publishingbasics.com/newsletter/july2005/weiss.htmlhttp://www.publishingbasics.com/newsletter/july2005/weiss.htmlhttp://www.publishingbasics.com/newsletter/july2005/weiss.html</link>
<description><![CDATA[Talking to a Prospect as if to a FriendWhile working with a new coaching client, I asked to hear her sound bite. Everyone needs a good sound bite. A sound bite, sometimes also called an "elevator speech," is a 10- to 15-second commercial on what your company does, offers or stands for...]]></description>
<pubDate>Mon, 11 Jul 2005 12:44:17 -0400</pubDate>
</item>
<item>
<title>Sarah Bolme - July 2005</title>
<link>http://www.publishingbasics.com/newsletter/july2005/sarahbolme.html</link>
<description><![CDATA[The 13-Digit ISBN: What it Means For YouTo be a successful publisher, you must be a knowledgeable publisher. The publishing world is constantly changing. Being aware of the changes that affect your publishing business is essential. R.R. Bowker's change to a 13-digit ISBN is an important change to be aware of and this article will help you understand how it affects you.]]></description>
<pubDate>Mon, 11 Jul 2005 12:45:03 -0400</pubDate>
</item>
<item>
<title>Sheri' McConnell - July 2005</title>
<link>http://www.publishingbasics.com/newsletter/july2005/sherimcconnell.html</link>
<description><![CDATA[7 Mental Marketing Principles for Authors and Solo Professionals1.) Try new things. It is crucial that you stay involved in your industry and network with other professionals. You will learn the techniques that really work and build phenomenal long-lasting partnerships this way.]]></description>
<pubDate>Mon, 11 Jul 2005 12:45:33 -0400</pubDate>
</item>
<item>
<title>Ask Ron - August 2005</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/askron.html</link>
<description><![CDATA[Aren’t the various publishing services like Author House and Xlibris just printing services?How’s the old saying go… can’t find the forest for the trees?  This is how I am starting to feel on this subject. I have spent the past 3-4 years harping on the Vanity Press aspect of Author House, Xlibris and other publishers like them.  I am starting to change my mind.]]></description>
<pubDate>Mon, 15 Aug 2005 12:34:02 -0400</pubDate>
</item>
<item>
<title>Get Your Free Publishing Basics</title>
<link>http://www.selfpublishing.com/publishingbasics.php5</link>
<description><![CDATA[Publishing Basics takes all the mystery out of self-publishing and steers you in the right direction. Answers are provided for all the most frequently asked editorial, design, and marketing questions, and more. The Book itself is produced in five 16-page segments, or signatures, using five different kinds of paper and four different printing processes.]]></description>
<pubDate>Mon, 15 Aug 2005 12:35:19 -0400</pubDate>
</item>
<item>
<title>Margaret Jennings - August 2005</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/mjennings.htm</link>
<description><![CDATA[Copyediting: Laying the FoundationIt always amazes me that so much time, effort, and money is spent on marketing a book, and many times little thought or discussion is given to the editorial quality of the titles in question.  Let’s think about it—if  a book is not edited by a professional, the end result can be devastating to even the most well thought out marketing plan.  Here are some common misconceptions regarding quality editorial services. ]]></description>
<pubDate>Mon, 15 Aug 2005 12:36:27 -0400</pubDate>
</item>
<item>
<title>Fern Reiss - August 2005</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/fern.html</link>
<description><![CDATA[Six Things Your Publicist Won’t Tell YouTired of banging your head against the proverbial wall in terms of your book publicity?  Ready to scrape together the cash and hire a professional to publicize your book?]]></description>
<pubDate>Mon, 15 Aug 2005 12:36:59 -0400</pubDate>
</item>
<item>
<title>Brian Jud - August 2005</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/brianjud.html</link>
<description><![CDATA[Brian Jud  	How to Write More Persuasive Marketing CopyDo you think people actually read all the information in your literature, in your press releases, or on your website? Think again. Most people do not read your marketing copy word for word, but quickly scan the page looking for information that is helpful and important to them.]]></description>
<pubDate>Mon, 15 Aug 2005 12:37:29 -0400</pubDate>
</item>
<item>
<title>Pat Fry</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/pfry.htm</link>
<description><![CDATA[Write a How to FirstAre you eager to write a novel, a memoir or a children’s book, but you are intimidated by the enormity of the task? If you’ve done your research, you know that publishing is a daunting undertaking. And there are no guarantees that your book will be successful.]]></description>
<pubDate>Mon, 15 Aug 2005 12:38:10 -0400</pubDate>
</item>
<item>
<title>Matt Pramschufer - August 2005</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/mpramschufer.htm</link>
<description><![CDATA[The 5 Hottest Ways To Market Your Book With A WebsiteThe Internet is by far the most powerful sales tool you have. If you do not have a website to advertise your book to the world 24 hours a day 7 days a week you are losing hundreds if not thousands of possible leads each month. Find out what the 5 latest trends to market your book with a website are.]]></description>
<pubDate>Mon, 15 Aug 2005 12:38:33 -0400</pubDate>
</item>
<item>
<title>Nick Katsoris - August 2005</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/nkatsoris.htm</link>
<description><![CDATA[Nick Katsoris  	7 Steps to Children’s Book Success - You never know what can happen until you try...that is the motto you must pursue when promoting a book, and that's what the New York Times quoted me as saying when I was interviewed by them this month.  See what I mean?  I knew it was a long-shot to have the New York Times cover my book, but I sent them a press release anyway...]]></description>
<pubDate>Mon, 15 Aug 2005 12:39:02 -0400</pubDate>
</item>
<item>
<title>Cynthia Brian - August 2005</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/cbrian.htm</link>
<description><![CDATA[E-mail has become so prevalent in our society today that it is tempting to use it for all occasions, but it is not always the wisest choice for communication.  Here are some guidelines for minding your “E’s and “Q’s” on the internet:]]></description>
<pubDate>Mon, 15 Aug 2005 12:39:24 -0400</pubDate>
</item>
<item>
<title>Michelle Dunn - August 2005</title>
<link>http://www.publishingbasics.com/newsletter/aug2005/mdunn.htm</link>
<description><![CDATA[How Authors & Small Publishers can Get Paid On TimeThere have been quite a few complaints from publishers about late or non payment from distributors and book stores.  Some have stopped sending books to large distributors because of past due invoices, some over 180 days old...]]></description>
<pubDate>Mon, 15 Aug 2005 12:40:02 -0400</pubDate>
</item>
<item>
<title>Will I be able to get my book on Oprah?</title>
<link>http://www.publishingbasics.com/newsletter/april2005/askron.html</link>
<description><![CDATA[Will I be able to get my book on Oprah?  -Yes, it's possible but there are five conditions First, you have to catch a weasel when it's asleep.Second, you have to make a silk purse out of a pig's ear.Third, you must extract sunbeams from cucumbers.Fourth, Elvis Presley must receive a posthumous best actor award for his portrayal of Jess Wade in Charro.And fifth, Mongolia must become the 51st state.The point: stay realistic.  (From Publishing Basics A Guide for the Small Press and Independent Self Publisher)]]></description>
<pubDate>Mon, 25 Apr 2005 15:37:29 -0400</pubDate>
</item>
<item>
<title>Use Your Sell Phone to Increase Sales</title>
<link>http://www.publishingbasics.com/newsletter/april2005/brianjud.html</link>
<description><![CDATA[There are many cases in book marketing where you have to call people to persuade them to accept a position in your favor. This could be with a publisher, agent, or a distributor. And you can use the phone for performing research, arranging media interviews, following up, networking and prospecting.]]></description>
<pubDate>Mon, 25 Apr 2005 15:38:27 -0400</pubDate>
</item>
<item>
<title>Get Into Libraries: Library Approval Plans</title>
<link>http://www.publishingbasics.com/newsletter/april2005/fern.html</link>
<description><![CDATA[Library Approval Plans are a way to get thousands of libraries to buy your book - automatically. Here's how it works:]]></description>
<pubDate>Mon, 25 Apr 2005 15:39:17 -0400</pubDate>
</item>
<item>
<title>The Anatomy of a Self Published Best Seller</title>
<link>http://www.jackstreet.com/jackstreet/rr.anatomy.cfm</link>
<description><![CDATA[It's been almost ten years since Dawson Church, of the Author's Publishing Cooperative, had a best selling author. The last was, Robert Kiyosaki's Rich Dad Poor Dad. But he has a new author, Bruce Lipton, and his self published book "The Biology of Belief" is taking off. We talked with Dawson about what they are doing that is driving this book to the top of the charts.]]></description>
<pubDate>Mon, 25 Apr 2005 15:39:44 -0400</pubDate>
</item>
<item>
<title>There Should Be More to your SEO Consultant Than Ranking.</title>
<link>http://www.publishingbasics.com/newsletter/april2005/davidleonhardt.html</link>
<description><![CDATA[Perhaps one of the biggest misconceptions in SEO is that ranking at Google and Yahoo is all that counts in search engine optimization.]]></description>
<pubDate>Mon, 25 Apr 2005 15:40:10 -0400</pubDate>
</item>
<item>
<title>How-To Get Ahead In The World Of Publishing</title>
<link>http://www.publishingbasics.com/newsletter/april2005/sherimcconnell.html</link>
<description><![CDATA[I love networking with potential customers, organizations, and yes, even vendors. It is fun to share what you learn.]]></description>
<pubDate>Mon, 25 Apr 2005 15:40:43 -0400</pubDate>
</item>
<item>
<title>To the Ambitious Minister:</title>
<link>http://publishingbasics.com/newsletter/april2005/yvonnelamar.html</link>
<description><![CDATA[Use the Tools You Already Have - I had an unexpected visitor in my office between classes yesterday. A minister that I have known since moving to West Texas stopped by after a meeting to just say "hello."]]></description>
<pubDate>Mon, 25 Apr 2005 15:41:09 -0400</pubDate>
</item>
<item>
<title>E-Moxie Data Solutions, inc.</title>
<link>http://www.e-moxie.com</link>
<description><![CDATA[E-Moxie Data Solutions, affordable website design and hosting for the self publisher.]]></description>
<pubDate>Mon, 25 Apr 2005 16:11:09 -0400</pubDate>
</item>
<item>
<title>What does the Battle of Normandy and a successfully self-published book have in common?</title>
<link>http://www.publishingbasics.com/newsletter/may2005/askron.html</link>
<description><![CDATA[What does the Battle of Normandy and a successfully self-published book have in common? - No I haven't lost it on this one. I think you'll find the answer interesting. ]]></description>
<pubDate>Wed, 11 May 2005 12:19:27 -0400</pubDate>
</item>
<item>
<title>Put Off Your Procrastination</title>
<link>http://www.publishingbasics.com/newsletter/may2005/brianjud.html</link>
<description><![CDATA[Put Off Your Procrastination - One reader recently wrote, I have one major problem. I can't keep a deadline. I don't just miss deadlines by a few days or weeks, but by months! What am I doing wrong? Have you ever felt like that? If so, you may have felt so overwhelmed that you didn't do anything]]></description>
<pubDate>Wed, 11 May 2005 12:19:56 -0400</pubDate>
</item>
<item>
<title>Five Things Your POD Subsidy Publisher Won't Tell You</title>
<link>http://www.publishingbasics.com/newsletter/may2005/fern.html</link>
<description><![CDATA[Five Things Your POD Subsidy Publisher Won't Tell You - There are several good reasons to consider POD/subsidy publishers. But there are also many reasons why they're not the most appropriate choice for most book projects.]]></description>
<pubDate>Wed, 11 May 2005 12:23:58 -0400</pubDate>
</item>
<item>
<title>3 Reasons Why Publishers Need To InfoMarket</title>
<link>http://www.publishingbasics.com/newsletter/may2005/sherimcconnell.html</link>
<description><![CDATA[3 Reasons Why Publishers Need To InfoMarket - What is InfoMarketing anyway? It is the use of information in a marketing vehicle. To be effective your vehicles need to be easily accessible and useful to your target market.]]></description>
<pubDate>Wed, 11 May 2005 12:24:28 -0400</pubDate>
</item>
<item>
<title>Sales Tips I Learned from My Cat</title>
<link>http://www.publishingbasics.com/newsletter/may2005/weiss.html</link>
<description><![CDATA[Sales Tips I Learned from My Cat - Those of you who are cat lovers are nodding your heads and smiling. The rest of you probably think I've totally lost it. But before you tune out completely, let me share some of the fabulous sales tips that I have learned from Ms. Kitty and from all the cats in my life.]]></description>
<pubDate>Wed, 11 May 2005 12:24:52 -0400</pubDate>
</item>
<item>
<title>The Gift of Asking</title>
<link>http://publishingbasics.com/newsletter/may2005/cynthiabrian.html</link>
<description><![CDATA[The Gift of Asking - My daddy died in my arms and changed my life forever. With his dying breath, he told me he had lived his dreams and was dying a happy and peaceful man. This started me on a mission to encourage others to find their passion.]]></description>
<pubDate>Wed, 11 May 2005 12:25:47 -0400</pubDate>
</item>
<item>
<title>Four Benefits of Joining a Publishers Association</title>
<link>http://publishingbasics.com/newsletter/may2005/sarahbolme.html</link>
<description><![CDATA[Four Benefits of Joining a Publishers Association - "Why should I spend my money to just be part of a group?" This was the response I received when I asked my friend if she was planning on joining a professional organization that I belonged to. Sadly, many individuals hold this sentiment, seeing membership fees for a professional association as a waste of money.]]></description>
<pubDate>Wed, 11 May 2005 12:30:27 -0400</pubDate>
</item>
<item>
<title>WBJB Self Publishing Radio Station</title>
<link>http://www.publishingbasics.com/podcast/</link>
<description><![CDATA[date: May 27, 2005 time: 12:00pm EST. Ron Pramschufer, Co-Owner of BooksJustBooks author of Publishing Basics talks with David Maturo, Former Vice President of Finance and Operations - Xlibris Corporation about the facts and fiction which surrounds the POD and Vanity Publishing Industry.]]></description>
<pubDate>Wed, 11 May 2005 12:30:57 -0400</pubDate>
</item>
</channel>
</rss>